Dennis Crowley On Reinventing Foursquare: De-Emphasizing Check-ins, Digging Into Data, Moving Toward Revenue
It has been a big day for Foursquare: The New York-based company finally unveiled the newest version of its popular location-based mobile app, Foursquare 5.0 -- the iOS version of the app launched at midnight Eastern Time, and the Android version was pushed out several hours later. It's a big overhaul for the now three-year-old Foursquare: The app was totally rebuilt from the top to bottom in a way that makes it both more simple and more fully-featured. Foursquare 5.0 is the company's biggest and boldest step yet toward becoming a complete recommendation engine and standalone social network, a bid to move well beyond its reputation as a fun "check-in" app. So TechCrunch TV was very happy to have the opportunity to snag the first post-launch interview with Foursquare co-founder and CEO Dennis Crowley to get the full scoop on how Foursquare 5.0 has been received by users so far and what's up next for the company...Source: http://feedproxy.google.com/~r/Techcrunch/~3/zwr8dqmq2vg/
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