Next On Amazon’s Road To World Domination? Casa.com For Home Decor

Amazon CasaThe rights to Casa.com (Spanish for 'house') have been transferred to Amazon, indicating the ecommerce giant's next dedicated vertical shop may be a home decor site. Amazon's Quidsi network of sites already runs diapers.com for baby goods, wag.com for pets, beautybar.com for -- well, you get it. If you visit Casa.com now you'll find more evidence, with a blank screen explaining "You have reached an invalid location. Maybe you are looking for http://www.diapers.com, http://www.soap.com..." Casa.com could offer a more affordable, traditional home decor shopping alternative to luxury and flash sales sites like One Kings Lane and Gilt's Decorati.

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